Ben Timberley, the Principal Consultant from BlackBook talks about his views on the nature of Social Media, of how abusive it is as a business model, and why we should carefully reconsider how we use it personally, and professionally going fowards.
So this blog is about strategy. But I'm not going to bore you with corporate cobblers. Instead, I'm going to give you a very 'on the ground floor' take on it that will hopefully provide you with an approach to strategising in any scenario, that doesn't tax you too heavily. First of all it's [...]
It's not often that I have brainwaves of this magnitude, but this one was a doozy. When setting up BlackBook, I had been rooting around in my notes from my prior foray into independent consulting, looking for some inspiration. I was looking for a unifying framework, that would help me standardise my consultancy work [...]